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Charles Bloomberg

San Francisco, USA

charlesbloomberg@gmail.com

(621) 799-5548

in/cbloomberg

PROFESSIONAL SUMMARY

Seasoned PR Manager with over 10 years of experience in public relations, media communication, and brand strategy. Proven track record in driving brand visibility and enhancing corporate image through strategic campaigns and media relations.

PROFESSIONAL Experience

PR Manager | Company A

January 2020 — Present, Cupertino, USA

• Developed and executed over 50 comprehensive PR campaigns, resulting in a 35% increase in brand visibility and media coverage using tools like Cision and Meltwater.
• Managed relationship with 200+ media contacts, including journalists, editors, and influencers, leading to an 80% increase in positive media mentions.
• Spearheaded crisis communication plans, successfully mitigating three potential public relations crises within a year, using strategic messaging and rapid response tactics.
• Collaborated with the marketing team to coordinate cross-channel promotional activities, resulting in a 20% boost in social media engagement.
• Implemented media training programs for senior executives, improving their media interaction skills and increasing positive interview outcomes by 40%.

Senior PR Specialist | Company B

June 2015 — December 2019, Redmond, USA

• Launched global PR campaigns for multiple product lines, achieving a 25% growth in media coverage and a 15% increase in market share.
• Engineered the company’s annual media plan, resulting in a 50% reduction in PR operational costs.
• Directed a team of 10 PR professionals, ensuring timely delivery of PR materials and consistent messaging across all platforms.
• Designed and facilitated 100+ press events and corporate conferences, enhancing company brand image and stakeholder engagement.

PR Coordinator | Company C

February 2012 — June 2015, Dallas, USA

• Assisted in the development of PR strategies for over 30 clients, aiding in client retention and satisfaction rates by 20%.
• Coordinated media outreach activities, leading to a 15% increase in media coverage for clients.
• Tracked and analyzed PR campaign performance using media monitoring tools, reporting insights that optimized future campaigns.

Junior PR Associate | Company D

May 2009 — January 2012, Nashville, USA

• Provided support in executing PR campaigns for small to mid-sized clients, contributing to a 10% increase in client media presence.
• Researched media trends and developed media lists, enhancing outreach effectiveness and targeted coverage.
• Wrote press releases and pitches, successfully securing media placements in local and regional publications.

Education

Bachelor of Arts in Public Relations | University of Southern California

May 2009

Expert-Level Skills

Media Relations, Crisis Management, Strategic Communication, Press Release Writing, Campaign Management, Social Media Strategy, Event Planning, Media Training, Cision, Meltwater, Interpersonal Skills, Leadership, Problem-Solving

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