Social Media Specialist Resume
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Charles Bloomberg
Austin, USA
charlesbloomberg@gmail.com
(621) 799-5548
in/cbloomberg
PROFESSIONAL SUMMARY
Experienced Social Media Specialist with a proven track record in increasing brand presence and engagement across various platforms. Skilled in content creation, analytics, and strategy implementation to drive growth and engagement.
PROFESSIONAL Experience
Social Media Specialist | Company A
March 2019 — Present, San Jose, USA
• Increased social media engagement by 35% through the development and execution of targeted content strategies across Facebook, Twitter, and Instagram using Hootsuite.
• Managed a content calendar and created over 150 posts monthly, driving a 20% increase in follower count within one year through Adobe Creative Cloud tools.
• Conducted weekly performance analyses and generated detailed reports using Google Analytics, improving campaign effectiveness by 15% quarter-over-quarter.
• Led influencer partnerships resulting in a 25% boost in user-generated content and a 10% rise in organic reach over six months.
• Implemented social listening tools, such as Sprout Social, to track brand sentiment and respond to over 2,000 customer inquiries monthly, maintaining a 90% satisfaction rate.
• Managed a content calendar and created over 150 posts monthly, driving a 20% increase in follower count within one year through Adobe Creative Cloud tools.
• Conducted weekly performance analyses and generated detailed reports using Google Analytics, improving campaign effectiveness by 15% quarter-over-quarter.
• Led influencer partnerships resulting in a 25% boost in user-generated content and a 10% rise in organic reach over six months.
• Implemented social listening tools, such as Sprout Social, to track brand sentiment and respond to over 2,000 customer inquiries monthly, maintaining a 90% satisfaction rate.
Social Media Manager | Company B
July 2016 — February 2019, New York, USA
• Spearheaded a social media campaign that grew Spotify's Instagram followers by 50% within eight months, utilizing targeted ads and viral content.
• Directed a team of 5 social media coordinators, coordinating over 100 weekly posts across multiple platforms, ensuring brand consistency and engagement.
• Created and launched promotional content for new music releases, increasing streaming numbers by 20% using data-driven strategies and A/B testing.
• Formulated and maintained social media budgets, ensuring cost-effective strategies that delivered a 15% increase in ROI over campaign periods.
• Directed a team of 5 social media coordinators, coordinating over 100 weekly posts across multiple platforms, ensuring brand consistency and engagement.
• Created and launched promotional content for new music releases, increasing streaming numbers by 20% using data-driven strategies and A/B testing.
• Formulated and maintained social media budgets, ensuring cost-effective strategies that delivered a 15% increase in ROI over campaign periods.
Digital Marketing Executive | Company C
January 2014 — June 2016, Los Angeles, USA
• Orchestrated a comprehensive digital marketing strategy, increasing website traffic by 40% through integrated social media campaigns and SEO optimization.
• Developed and managed a PPC advertising budget, achieving a 30% increase in click-through rates and a 20% decrease in cost-per-click using Google Ads.
• Generated over 500 leads monthly through targeted content marketing and social media outreach, contributing to a 15% increase in sales revenue.
• Developed and managed a PPC advertising budget, achieving a 30% increase in click-through rates and a 20% decrease in cost-per-click using Google Ads.
• Generated over 500 leads monthly through targeted content marketing and social media outreach, contributing to a 15% increase in sales revenue.
Social Media Coordinator | Company D
June 2011 — December 2013, Chicago, USA
• Managed social media profiles on Facebook, Twitter, and LinkedIn, increasing the local shop's online presence and engagement by 25% within the first year.
• Created engaging visual content using Adobe Photoshop, boosting post interaction rates by 30% over a six-month period.
• Assisted in organizing and promoting events via social media, resulting in a 20% increase in event attendance and customer participation.
• Created engaging visual content using Adobe Photoshop, boosting post interaction rates by 30% over a six-month period.
• Assisted in organizing and promoting events via social media, resulting in a 20% increase in event attendance and customer participation.
Education
Bachelor of Science in Marketing | University of Texas at Austin
May 2010
Expert-Level Skills
Social Media Strategy, Content Creation, Analytics, Hootsuite, Google Analytics, Adobe Creative Cloud, Sprout Social, Influencer Marketing, PPC Advertising, SEO Optimization, Data-Driven Insights, Team Leadership, Budget Management, Stakeholder Communication, Creative Problem Solving
